Viettel eyes US$50 million from online film website
Friday, June 8,2018
AsemconnectVietnam - The Viettel Military Industry and Telecoms Group’s Viettel Media aims to earn revenue of US$50 million from its online film store Keeng Movies by 2020, a representative from the firm said at the official launch of the website in Ho Chi Minh City on June 6.
Thanks to Viettel’s large market share in Vietnamese telecommunication (52%), Keeng Movies has attracted more than 2 million users after a one year trial period.
This year, Viettel will bring Keeng Movies to Laos, Cambodia and Myanmar and the website will be developed in seven other nations by 2020. In the future, Keeng Movies will expand its presence in Europe and North America, the Republic of Korea (RoK) and Japan by cooperating with local telecommunication providers and prestigious film producers.
Keeng Movies owns the copyright to distribute movies of giant film producers like 20th Century Fox, NBC Universal and Warner Bros, and television stations like Hong Kong’s TVB and the RoK’s MBC and KBS.
The film store is available on Keeng’s website, mobile, app and on smart TVs.
Customers will receive Viettel’s free 3G and 4G services if they register to buy Keeng Movies’s retail or monthly package.
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