Per the plan, fragrant rice and specialty rice will account for 40 percent of the export volume, glutinous rice 25 percent and white rice roughly 25 percent, while special rice products such as rice fortified with micronutrients, parboiled rice and organic rice, rice bran and rice powder will gradually increase to 10 percent. 
By 2030, Asia is set to account for half of Vietnam’s total rice sales abroad, Africa about 25 percent, the Middle East 5 percent, Europe 4 percent, the Americas 10 percent and Oceania 4 percent. 
The strategy aims to maintain Vietnam’s shares in traditional export markets and develop new ones while increasing connectivity between manufacturing and trade via value chains, affirming Vietnamese rice’s prestige on international markets. 
Vietnam shipped 413,000 tonnes of rice worth 182 million USD abroad in June, raising the six-month volume and value to 2.8 million tonnes and 1.2 billion USD, up 6.3 percent and 4.9 percent, respectively. China remained the top importer of rice from Vietnam.