The store will offer pork products at wholesale prices to vendors at traditional markets, restaurants, hotels, schools, factories and other collective users from midnight to 6:00 a.m. every day. Besides, fresh and processed food will be sold at the outlet from 6:00 a.m. to 21:00 p.m.

Vissan general director Nguyen Ngoc An said the company expects to open five more such outlets near traditional wet markets by 2018.

An stressed the store sell products provided by farms meeting VietGAP standards as controlled and inspected by competent agencies. The origin of products can be traced by using TE-FOOD app.

Vissan has also set out its food safety requirements from the slaughter of pigs to pork distribution. Pork will be transported by special-use vehicles to outlets with refrigerators to store food and staff equipped with necessary facilities and knowledge about food safety.

Vissan is developing a supply chain of pork without antibiotics. In the year to end-October, the company’s processed food sector grew 15% and fresh food 10% over the same period last year and its revenue increased 15%.

Vissan now contributes 10% of HCMC’s fresh meat supply. In the coming time, the company will expand its markets to other large cities nationwide, An said.